IPSY 40 Black-Owned and Founded Beauty Brands
This dynamic brand brings a fusion of sophistication and cultural richness encapsulated in each carefully crafted product. From radiant skincare essentials to bold and vibrant makeup options, ESTINA J is more than a beauty brand—it's a celebration of individuality. The visionary founder Estina J infuses her passion for beauty with a commitment to inclusivity, ensuring that every product caters to a diverse range of skin tones and types.
IPSY Pick: Their innovative 3D Fiber Mascara Set boosts lash volume and thickness by up to 300% in just a few swipes. The effect is so natural-looking, you’d swear it was magic.